Tag Archives: Wacoal

Intimate Insiders, Intimate Affairs and Upcoming Events

28 Aug

Last Friday was a traumatic day here in New York City.  The shooting near the Empire State Building occurred in the unofficial Intimate Apparel district.  Most lingerie brands and manufacturers have showrooms and offices within a block of New York’s most iconic skyscraper.  I had stepped out of the Starbucks on the corner of 33rd & 5th only minutes before the first shots were fired.  And several minutes after the shooting took place, we received word that our receptionist had been caught in the crossfire.  Luckily, she only suffered a shot to the leg and is expected to make a full recovery.  Inevitably, those closest to unexpected tragedies find themselves humbled and grateful while acutely aware of their own humanity and mortality….Ever reminded of those things that matter most.  I implore each of you to take a moment of silence today….Simply say “thank you” with sincere humility.  The reality is….we work with bras and panties….  We’re not saving lives.  We may be saving sex lives…. But we’re not saving lives! 

Here are your Intimate Insights for the last official week of Summer….. Happy Labor Day to all!

Last week, the world’s leading internet retailer for men’s underwear and women’s lingerie needs, Freshpair, celebrated the 10th Anniversary of National Underwear Day.  Freshpair unveiled a one-of-a-kind “It’s Time for a Change” pop-up store in New York City.  The pop-up store provided guests with an “experience” including free underwear from the event’s title sponsors—Calvin Klein, Wacoal, Leonisa, Emporio Armani, 2xist, C-IN2, Rated M, and others—as well as demonstrations of Freshpair’s signature At Home Bra Fitting and Men’s Underwear Club services, advice from style gurus, exclusive specials and giveaways, and a walk through “model alley” where models showed off the latest underwear looks.  Check out Freshpair’s new look and unique services which were developed to provide a personalized customer experience at: www.freshpair.com.  I had a personal bra fitting from Freshpair’s very own At Home Bra Fit Specialist, Bobbie.  And, I walked away with a “fresh pair” of undies courtesy of the event’s title sponsor, Wacoal.

Fashion’s Night Out is scheduled for Thursday, September 6th.  I will be spending the evening with Bethenny Frankel at Macy’s Herald Square.  The Intimate Affair at Macy’s will feature the Skinnygirl Smoothers n’ Shapers Fashion Show. 

Bethenny says, “When I created Skinnygirl Smoothers n’ Shapers, I wanted a sensible solution without compromising fashion.  I made sure that Skinnygirl Shapewear was made for real women.  It’s the shapewear that you want people to see.  That’s why, for Fashion’s Night Out, we’re celebrating with a fashion show that showcases women of all different shapes and sizes feeling confident and sexy in their Skinnygirl Shapewear.”  After an online contest which ended last week, three lucky ladies have been chosen to walk in the Skinnygirl Solutions “Real Woman” Fashion Show.  For a complete listing of Fashion’s Night Out events in cities around the world, go to www.fashionsnightout.com

The International Lingerie Show (ILS) runs September 10th through the 12th at the RIO in Las Vegas.  The ILS trade show leans towards the sexy/adult side of our industry.  For more information, go to:  www.lvlingerieshow.com.

SAVE THE DATE:  Luis and I are pleased to announce that The Lingerie Alliance will be hosting the official Nolcha Fashion Week Closing Party in collaboration with Label 55 on Thursday, September 13, 2012.  Nolcha Fashion Week is an award-winning event for independent fashion designers to showcase their collections to a global audience of press, retailers, stylists and industry influencers.  This edition of the event will run from September 10th – 13th, 2012 and will include runway presentations, an exclusive bloggers brunch, fashion lounge, after-parties, networking events, and an official fashion week closing party.  Nolcha Fashion Week is officially listed with Mercedes-Benz as one of two recognized Fashion Weeks by the New York City Economic Development Corporation.  Nolcha offers a range of cost effective options to increase designers’ recognition and develop their businesses.  We are very pleased to be partnered with Nolcha Fashion Week as they share our passion for supporting independent brands.  We hope you will join us for this Intimate Affair which will provide great networking for industry pros!  If you are interested in attending, please email me directly at: moira@thelingeriealliance.com.

Got Insight?  Having an Intimate Affair?  Let us know!  Everyone can be an Intimate Insider!

As seen on LingerieBriefs.com

It’s Time for a Change: Freshpair to Celebrate 10th Anniversary of National Underwear Day

21 Aug

Freshpair.com, the leading online underwear retailer and go-to source for expert advice on men’s and women’s underwear and intimates,  will unveil its one-of-a-kind “It’s Time for a Change” pop-up store in New York City tomorrow, August 22nd, to celebrate the 10th anniversary of National Underwear Day, the company’s signature holiday.  Paying homage to a decade of underwear celebration, as well as the personalized experience its online customers will now enjoy following the company’s rebranding, Freshpair invites everyone to 315 W. 57th Street in Manhattan, August 22nd and 23rd, from 11 a.m. to 7 p.m.   

The “It’s Time for a Change” experience store will offer free underwear from the event’s title sponsors—Calvin Klein, Wacoal, Leonisa, Emporio Armani, 2xist, C-IN2, Rated M, and others—as well as demonstrations of Freshpair’s signature At Home Bra Fitting and Men’s Underwear Club services, advice from style gurus, exclusive specials and giveaways, and a walk through model alley where New York’s top models will be showing off the latest underwear looks. 

“We feel that it’s time for a change and that the perfect fit shouldn’t be a secret,” says Matthew Butlein, President of Freshpair.com.  “With both our new site launch and this year’s National Underwear Day celebration, we want to empower our customers to find the style and fit that will make them look and feel their best.”  Matthew continues, “It’s time to change and personalize our customers’ online underwear buying experience, which is what we do.” 

Designed to emulate the unique online experience that Freshpair provides its online customers, the “It’s Time for a Change” pop-up store will engage visitors at first glance.  With dozens of underwear brands and styles showcased on a bevy of beautiful models, personalized advice and style tips from Freshpair experts, exclusive specials and giveaways, refreshments, music, and VIP treatment in the Freshpair Lounge, consumers will delight in the celebration that is National Underwear Day. 

But the fun isn’t limited to New York!

Everyone is invited to “get briefed” on his/her underwear personality with Freshpair’s signature “Underwear I.D. Quiz” and receive special offers on future purchases.  The quiz is fun and interactive, and provides suggested styles based on your results.  Visit quiz.freshpair.com to participate.    

In addition to the quiz, promotions will be in place on both the men’s and women’s Facebook pages starting Wednesday August 22 through Friday August 24.  On the men’s page, Freshpair will be running a promotion to enter for a chance to win a free pair of underwear from either Calvin Klein, 2(x)ist, Emporio Armani, or C-IN2.  For women, enter for a chance to win a free lingerie set from Chantelle, Simone Perele, or Wacoal.

For more information about National Underwear Day visit www.Freshpair.com.

About Freshpair.com

Freshpair is the world’s leading internet retailer for men’s underwear and women’s lingerie needs.  Freshpair has been on the industry’s cutting edge since the company was founded in 2000.  With its proprietary At Home Bra Fitting, Men’s Underwear Club, and subscription services, Freshpair offers a consumer experience not found anywhere else.  Carrying thousands of styles from more than 100 brands, matched with exceptional advice and excellent customer care, Freshpair is the consumer market leader for underwear and lingerie needs.

Intimate Insight: Bare Necessities Launches Wacoal Digital Catalog

9 May

Bare Necessities is excited to announce the launch of their NEW Wacoal Digital Catalog this week.  Google catalogs and catalog spree are available FREE on Apple’s App store for iPad and on Google Play for Android.   This brand has never been sexier or more cutting edge…..  Bra and panty sets in decadent lace, colors and designs.  It is the perfect lingerie to live in, lounge in and love in.  And the best part?  Now until June 3rd, Bare Necessities and Bare Plus are offering FREE shipping and FREE returns on all Wacoal items.  You simply can’t beat it.

Intimate Insight: Backstage with Bra*Tenders

10 Jan

Alan and Lori Kaplan are very serious about the business of bras.  Their boutique, Bra*Tenders, is a quirky and vibrant shop with a Broadway-theme tucked inside The Film Center Building on Ninth Avenue in NYC’s Theater district.  This hidden gem is not your typical bra store.  There’s no store front.  Passersby would never know it was there.  Non-theatrical clients (civilians like you and me) are required to make an appointment.  And they do very little advertising.  They don’t need to….  Alan and Lori carved out their niche nearly thirty years ago and have maintained loyalty to the clients that supported them in those early days when they hand-delivered undergarments to Broadway Theater stage doors from their home in Brooklyn.  They have built their business by catering to “theatrical clients” in the entertainment industry.  Over the years they have provided undergarments, stockings and other unique intimate accessories (like the “Houdini” for men) to thousands of performers in showbiz. 

Bra*Tenders

Besides the occasional listing in a Playbill, Alan and Lori get little credit for the work they do.  But they have vowed to help all of their customers find the undergarments that help them look and feel their best.  This commitment to providing impeccable customer service sets them apart from other intimate apparel shops in the area.  They dedicate a full hour to every customer that comes through the door.  This is why non-theatrical clients are required to schedule an appointment.  Professional Fit Specialist, Cristal Gordon, sees a client every hour of every day, five to six days per week.  She says, “Every hour is a different boob; and that’s a lot of boob!”  Dedicating a full hour to every client ensures a loyal customer.  As Cristal says, “Finding the right bra isn’t an easy task.”  The unique store often sees brides-to-be looking for a solution-type undergarment to wear on that special day, full-busted and full-figure women that are “hard to fit,” and simply women that are struggling to find a great bra that fits properly and feels good.  The store has held private bridal parties, bachelorette parties and even “Bra-Mitzvahs!”  Bra*Tenders carries every brand imaginable including top-sellers such as Wacoal, Fantasie, Freya, Chantelle, Panache, Cleo, Le Mystere, Simone Perele, The Little Bra Company, and b’temptd.

Bra*Tenders- Racks & Racks of Bras

Although this is plenty to keep any lingerie aficionado satisfied, what really intrigues me about Bra*Tenders is what goes on “behind the scenes.”  Bra*Tenders has a team devoted to filling orders for the shop’s theatrical clients.  Wardrobe supervisors and costume designers are not required to make an appointment.  They often walk in with a cast list as long as your arm.  They provide the Bra*Tenders staff with their requirements and a list of measurements and the team gets to work filling the order.  Behind the “stage door” are racks and racks of bras and other specialty undergarments and accessories.  And there are half a dozen people picking and packing undergarments for shipment or hand delivery to theaters and studios around the globe.  Bra*Tenders has such strong relationships with their theatrical clients that they often send out garments on “memo.”  This means that the staff will select a handful of styles and sizes that they think will suit the performer.  They messenger the garments to the client.  She (or he) tries on the assorted styles and picks the best ones.  Then, they return the balance.  The cast members never have to set foot in the store!  And, Bra*Tenders keeps track of each performer’s prior purchases and sizes.  So when they’re performing in their next show, the wardrobe supervisor simply asks Bra*Tenders to check their records.  This level of service is unheard of in the fast-paced environment we’ve all grown accustomed to.  But Lori says, “Our theatrical clients come before everything else.  I don’t know how to do it any other way.”  I can see why the Kaplan’s have dedicated their business to serving this unique client…..  A typical performer goes through a dozen pairs of pantyhose a week!  By providing undergarments to theater, television and film, Alan and Lori have built a “Broadway Bra Empire.”  Further attesting to their dedication, although the shop is only open from 10am-6pm, Alan and Lori are available 24 hours a day to solve a costume emergency or wardrobe malfunction.

This highly unique bra boutique will play the role of “host” in Bra La Mode’s Debut Intimate Affair on Sunday, January 29, 2012 from noon to 4pm.  The in-store bra fit event will provide women of all ages, shapes, and sizes the opportunity to receive a free bra fitting as well as education on the importance of a proper fit courtesy of Bra*Tenders. Various designers, authors, photographers, and “Bra-lebrities” will also be on hand to showcase everything from newly released books to the classic white work shirt.  Attendees will snack on champagne and cupcakes while they mix and mingle with the hottest lingerie professionals in the New York area. The event is sponsored in collaboration with the world- renowned French lingerie brand, Chantelle Paris, and in association with the leading lingerie trade publication, The Lingerie Journal. 

The event will include a trunk show by Darlene Campbell of the full-busted clothing company Campbell and Kate.  Darlene will be showcasing her innovative“CEO Shirt for the D.E.F. Woman” which ensures that all women can own a classic white shirt that fits them beautifully all over.  Author and bra-fit expert Ali Cudby will be signing copies of her recently released book “Busted: The Fab Foundations Guide to Bras that Fit, Flatter and Feel Fantastic.”  Professional photographer Michael Steele who is known for “capturing the female form” will be snapping candid shots of guests enjoying the soiree.  Guests will be treated to champagne and cupcakes courtesy of M Squared Sweet and Chic Treats.  All sponsors of the event have generously contributed product for giveaways and/or gifts with purchase.

The highlight of the Intimate Affair will be the raffle for a Grand Prize basket that is estimated as having a value of over $600.  Contributors to the raffle prize include Bra La Mode, Chantelle Paris, The Lingerie Journal, Campbell and Kate, author Ali Cudby, Ann Deal of Fashion Forms, international intimate apparel brand Anita, photographer Michael Steele, and “Bra-lebrity” Jene’ Luciani.  Additional sponsors of the event include the wholesale buying platform Monkey N Middle and guitarist Alan Brace.  All guests at the event will receive one entry into the raffle and guests that make a purchase of a bra at the event will receive a second entry into the raffle. Attendees can purchase a third entry for the raffle by donating to pediatric rehabilitation at a prominent NYC medical center, supporting the non-profit Intimate Apparel Square Club and their fundraising efforts.

Guests are encouraged to RSVP for the Intimate Affair at: www.bralamode.eventbrite.com

Bra*Tenders resident feline "Phineas" at the "Bra Bar"

Bra*Tenders is located at:

630 Ninth Avenue at 44th Street, Suite # 601

New York City, NY

Intimate Affair: Get Naked with Sweetest Sin Bras

16 Nov

This year’s winner of The Best of Intima’s “Best Shop” Award, Sweetest Sin Boutique in Red Bank, New Jersey is partnering with local “cupcake bar” Sugarush and popular Teak Restaurant to promote awareness of detectable cancers including skin, breast and testicular cancer.  The three local businesses are hosting the Intimate Affair “Go Naked and Check Yourself” on Sunday, November 20, 2011.  The event is being held at Teak Restaurant located at 64 Monmouth Street in Red Bank, NJ from 5-8pm.  Tickets to the charity event are $30 in advance or $40 at the door and all proceeds will benefit the Monmouth & Ocean County American Cancer Society.  Numerous local businesses have joined together to sponsor and/or support the Intimate Affair which promises to be a fun evening of free champagne, cupcakes, door prizes, auctions, raffle prizes and more.  Models wearing boxers and lingerie will be volunteering their time to promote the idea of “checking yourself.”  (Don’t worry… they won’t “get naked.”)

Owner of Sweetest Sin Boutique, Angie Courtney, is no stranger to promoting causes which are important to her and she is an active member in the local community.  Even before she opened the award winning intimate apparel boutique in October of 2009, she showed up at the Red Bank River Center and told them “I want to get involved!”  She walked up and down the town’s bustling streets and personally introduced herself to the local shop owners…. She made herself a part of the community and it has paid off.  Upscale boutique Coco Pari refers her clients on a regular basis and the bridal salon in town, Mustillo’s (which has been in business since 1942) sends their brides to Angie to complete their bridal ensemble.  Red Bank, which happens to be my hometown, has always been an active community and is host to community events at least once a month.  Angie says that she involves herself in everything that happens in town… whether it is the annual Sidewalk Sale or the annual Holiday Tree Lighting event, she and Sweetest Sin participate in any way they can.  Regarding the “Go Naked and Check Yourself” event, Angie said “We want to let people know that they shouldn’t be embarrassed… Go get checked!” 

Angie opened her bra boutique in 2009, however she did her “homework” for years before actually signing the lease.  She researched the industry and did market research, she shopped the stores, familiarized herself with the brands….  She felt that most of the lingerie stores in the market were too old fashioned or (on the opposite end of the spectrum) were too sexy or trashy.  She wanted to open a shop that was sexy yet sophisticated and she wanted to incorporate everyday basic bras.  She honed her skills at bra fitting in the years before opening her own store and discovered she was quite good at it.  Thus, Sweetest Sin was born.  Angie and her husband live in the neighboring town of Aberdeen, NJ.  But when she walked the streets of Red Bank, she knew this was the place to be.  Angie said, “I fell in love with the town.  It’s cute and quaint.  And there’s no lingerie or bra fitting boutique in town.” 

Angie’s boutique Sweetest Sin was open less than two years when she won the Best of Intima’s “Best Shop” Award.  She was nominated by Wacoal America which she considered an honor, but she never expected to actually win!  She attended the awards ceremony which was held at the posh NYC event space 230 Fifth and was literally shocked when they announced the winner!  From my own first-hand experience, I can honestly say that it is well deserved.  Angie is very hands-on and is meticulous.  She says that most women come into her shop saying that they hate bra shopping.  Angie’s approach is that she does the shopping for them.  She said it’s all about customer service.  She is personally in the store every day that the doors are open.  Emphasis is placed on proper bra fitting.  Sweetest Sin carries hard to find sizes in a variety of styles.  She carries traditional styles as well as contemporary, fashion pieces.  Most popular brands include Chantelle, Wacoal and Marie Jo in bras.  For underwear and loungewear, popular brands include Eberjey, Hanky Panky and Between the Sheets. 

Angie Courtney, owner of Sweetest Sin Boutique

For anyone considering opening their own lingerie boutique, Angie suggests that you really think about it because it is a lot of work and she puts in a lot of hours.  She also says “Do your research.”  Is there a market for your product in the location you are considering?  You don’t want to be one of a dozen lingerie shops in town!  But Angie concluded by saying, “If you love it, you will be successful.”

Sweetest Sin Boutique is located at 11 White Street in Red Bank, NJ.  Owner Angie Courtney provides personal bra fittings and isn’t satisfied until her customer finds the perfect bra for her!  Sweetest Sin also offers private “Bra Fitting Parties” for bachelorette parties, birthdays, lingerie bridal showers, mom’s night out, girl’s night out and for charities/ fundraisers.  To read Bra La Mode’s contributing writer Liz’s experience at Sweetest Sin, click here.

Resources:

Angie Courtney at Sweetest Sin

www.SweetestSinBras.com

Follow @SweetestSinBras

Go Naked and Check Yourself

http://www.redbank.com/2011/10/23/go-naked-and-check-yourself-teak

Sugarush

www.ExperienceSugarush.com

Follow @NeedASugarush

Teak Restaurant

www.TeakRestaurant.com

Follow @TeakRestaurant

Intimate Insight: The Sweetest Thing by Liz

9 Nov

I live in a great town, with a main drag and side streets full of stores and restaurants, shops and bars.  It’s toted as “the Hippest Town in NJ”, but that moniker makes it seem a little square. 

Downtown Red Bank, New Jersey

In any case, it’s a destination.  Are you ready for this???  People actually move out of NYC to live in my town!  Shocking, but true.  And those that don’t actually move here… apparently they drive in for the day or night to take advantage of all that the town has to offer (if the license plates and the line at Starbucks can be believed.)

I am in our downtown five days out of seven, as I drop off and pick my child up from school mere steps from the action.  Part of that time I spend running errands in my town.  I’m into shopping local.  I like parking and walking, and I enjoy local shopkeepers and good old-fashioned customer service.  I will pay more for a CD from the local record store; I will run through the rain for something I can download at home for less money.  I’m dedicated.  Still, I’d never been inside the local lingerie shop.  I walked past this store time and time again, preferring my mad dash through Target for my undergarment needs.  Why?

Simple.  It didn’t look like me.

To me, this local, attractively merchandised store screamed two things– “money!” and (forgive me, Angie) “mistress.”  Oh, you know what I mean.  The kind of store that sells high-priced lingerie to women who are skinny, rich, having an affair, or possibly splurging for a marriage rekindling 25th wedding anniversary trip.  I assumed they would not have anything that I could afford or that would fit me.  So I walked by.  Time and time again.

When Moira took her mom for a fitting, I asked if I got to go for one, too.  I’d already picked out the store I wanted to try, a well-known lingerie boutique in Soho.  Clearly everything in the city is better!  They would know how to fit me.  Moira replied that, yes, it was my turn, but we were going to a store in our hometown.  We were going to the very store I’d told her, in an impassioned conversation over coffee, wasn’t for me.

I knew my local store, Sweetest Sin, had won a Best of Intima award for Best Store, but that didn’t mean anything to me.  What do I know of industry awards?  Target, sometimes Kohl’s, maybe Victoria’s Secret if I’m feeling indulgent… To say I’m not aware of the industry is possibly overstating things.  So instead of relying on an award, I made my friend Moira promise me.  She swore she wouldn’t let me buy anything that wasn’t perfect for me.  She promised that if this store was indeed what I’d thought of it, I could leave.  If at any moment it turned snooty, awful, or embarrassing, I could skeedadle.

"The Ladies" at our Sweetest Sin "Bra Fitting Party"

We gathered some other ladies for a “bra fitting party” and set a date.  There was wine, there were snickerdoodles (don’t knock that combo until you’ve tried it) and there were bras.  And bras.  And more bras.

First off, the store was not what I’d expected.  Yes, it was nicely laid out and had pretty things and I’ll be darned if I could have found something on my own.  But it wasn’t the intimidating  monster I’d thought it would be.  Maybe it’s because I had a friend at my side, and more friends inside.  Maybe it was the owner, Angie, who, yes, was young and skinny and wearing impossibly high heels, but who was just so open and friendly and normal.  She didn’t make me feel like a schlubby mom who should head back to the discount rack.  Instead, she made me feel like I should have nice bras and it was just a matter of finding the very nicest one for me.

Moira told me ahead of time that most women are wearing the band size too big and the cup size too small.  I believed her, but only in the general way.  As in, yes, you have lots of experience, I am sure you are right…but not about me.  I didn’t think it applied to me.  I’m different, and special…hmm I wonder where my seven year old gets that from!  Well, right away Angie said my band size was too big.  The space I’d thought I needed wasn’t right at all.  More give in the band means less support for the girls, and why wear a bra if you’re not going to hold them up?  Also, I was wearing my straps way too loose, a common problem.  And, naturally, my cup size was too small.  Hmm, I guess I’m not so special!  Back to average woman for me!

Sweetest Sin Boutique's 2011 Best of Intima Award for "Best Shop"

Angie brought out a huge selection of bras for me to try on.  I never would have thought there could be this many – in my size, or in the store!  It made me realize how much we settle for the “fits most” approach we get with so many things, from bras to shoes to jeans.  What works for me might not work for you, and at every stage in our lives, something else might work.  I tried on many bras, but unlike most shopping trips, it didn’t feel depressing or exhausting.  It felt kind of fun.

I soon discovered that the idea we have in our heads of cup size is completely irrelevant.  Completely.  Actually, most of what we think we know about sizing and clothing and certainly intimate apparel is way off base, but for now, let me assure you that your idea of a D and an actual D are not the same thing.  You have to let all that stuff you think you know fly out of your head, and you have to be in the moment.  You have to be in your body, seeing what’s in the mirror and not your interior image of yourself and your breast size.

I also learned where your breasts were supposed to be.  I’ve always worn bras because that’s what you do.  It never occurred to me to think about where bras placed my breasts…in truth, I think very little about my breasts, or my lingerie, or my intimate apparel.  I think a lot about what to make for dinner, and if we can get a babysitter for Saturday night, and how much homework my child does or doesn’t have.  But not a lot about something which I guess I should know.

A good bra, it turns out, should place your breasts front and center –  not off to the sides, or too scrunched up in the middle.  They should look rounded and soft, not pointy and hard (unless you’re going for the 40’s pin-up look, in which case I think you’ve got that covered without my help.)  A good bra fits snugly, because as time goes on it will stretch out.  You should be able to hook it on the very last hook, and as you wear it you will stretch it until it needs on be on the first set of hooks.  A good bra has straps that lay flat on your body and those straps should be a bit tighter than I bet you are wearing them.  Mine for instance, were way down and then I’d be annoyed they slipped.  There should not be gaping or riding or any movement at all.  Think corset.  No, really, a good bra makes you feel like it’s holding you up.  You stand a little straighter, a little taller.

Also, there is this essential trick that I managed to go 37  years without learning; you have to place your breasts in the cup.  Yes, its true.  Lift them up and put them in the cup, and see the difference!  Wow.  Totally changed how I tried on bras.

In the end, after my glass of wine and a few snickerdoodles, I bought two bras.  One was Lace Tisha by Le Mystere in Natural and the other was Rhapsody in Lace by B.tempt’d by Wacoal.

So my advice is this: get yourself to a local lingerie store, stat.  Give yourself a few hours, and a realistic budget.  Don’t rush this.  Make an appointment, and bring a good friend.  Choose this friend wisely: not too critical, truth telling, but complimentary.  Go in with an open mind and prepare to be pleasantly surprised.  And let me know how you do!

Jodi and I in our new bras – fully supported and ready to go out!

DSCN0910

Resources:

Sweetest Sin Boutique – Red Bank, New Jersey

www.SweetestSinBras.com

Follow @SweetestSinBras

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