Tag Archives: Rusk Kids

Intimate Insiders, Intimate Affairs and Upcoming Events

5 Dec

Let’s cut right to the chase.  There are tons of Intimate Affairs over the next few weeks.  Great opportunities for networking with fellow industry pros and excellent bargains for lingerie collectors!  Or perhaps you would like to make a difference this Season by getting involved in one of the industry’s charitable organizations?  I hope to see you at one of these festive events.

On December 4, 2012, The Underfashion Club hosted its annual Holiday Party at The National Arts Club on Gramercy Park South.  The Intimate Affair featured dinner, dancing and a whimsical bra & bottoms design contest.  In addition, gifts of clothing and toys were collected and donated to the New York Foundling Children.  Members of the Club and other industry professionals came together to celebrate the season in style.  Stay tuned for pictures of the event and the list of design contest winners.

Here are the Upcoming Intimate Affairs:

clowintersale2012Today, December 5th, Clo Intimo is hosting a Holiday Sale which will also feature NY-based, independent jewelry designs from Poupette.  The Holiday Sale is taking place from 5-10pm at the Archstone Murray Hill, 245 E. 40th Street, Penthouse, NYC.

Paris Trend Event Dec 6thThe Paris Region Economic Development Agency (PREDA) is hosting a trend presentation on Thursday, December 6th at the Consulate General of France in NYC.  The presentation is a fresh insight into the latest fashion and home trends by the trend forecasting agency NellyRodi.  It will be followed by a panel discussion between Paris-based trade shows and American trend experts.

Dear Kate launch invite Dec 7The official Dear Kate Launch Party is being held this Friday, December 7th from 6-9pm.  The Intimate Affair is being hosted by Azaleas, 140 Second Avenue, NYC.  Celebrate the launch of this unique and innovative lingerie line with cocktails, music and more.  The first 50 guests will receive a Dear Kate tote bag.  RSVP to party@dearkates.com

PrintBra La Mode presents a Festive Affair Holiday Trunk Show on Saturday, December 8th featuring Dirty Dolls Lingerie, Love & Dream Sleepwear and Loungewear and introducing – for the first time ever – luxury lingerie line Rouge Séduire.  As an added bonus, Stella and Dot jewelry and accessories will be sold too!  Wrap up your holiday shopping in one stop.  The Intimate Affair will be held at Spa 34 on 34th Street in NYC from 10am-3pm and will feature Spa Specials including a Traditional Mani/Pedi for only $22 (reg. $34.) and a ½ Hour Full Body Massage for only $30 (reg. $40.)  Come in from the cold and shop for Holiday Gifts up to 50% off and indulge yourself with a Spa treatment!  Be sure to RSVP at www.festivetrunkshow1.eventbrite.com.  Guests can expect refreshments and gifts with purchase.

Lille Boutique_astral-bodies-flyer-1On December 12, 2012, from 7pm to midnight. Lille Boutique will be celebrating the holidays in style with a Planned Parenthood benefit at Holocene nightclub, located at 1001 SE Morrison Street in Portland, Oregon.  The highlight of the event will be a Fashion Show with models by Q6 (styled by Sephora and Proper Salon) for the launch of Fortnight Lingerie’s latest collection, Asteria 2013, inspired by Stanley Kubrick’s 2001: A Space Odyssey.  Lille will be raising funds for Planned Parenthood, so 100% of the profits from this amazing event will go to charity.  Tickets are currently sold out, but an additional 15 general admission tickets to the fashion show will be released at the door.  The free after-party does not require a ticket, so all are welcome to attend for a chance to win over $1000 in donated raffle prizes, including gift certificates to Lille Boutique, lingerie from Fortnight, Maison Close, Only Hearts, Unforeseen Circumstances, The Lake and Stars, Huit, and much more.  New Deal Distillery will be donating complimentary drinks during the cocktail hour, and the event will be catered by Luce, with cupcakes donated by Cupcake Jones.  There will be additional entertainment in the form of Astrological Readings by Psychic Siamese Terror, film projection, a giant photo booth, and music by the Sex Life DJs.  Fortnight Lingerie’s designer, Christina Remenyi, will travel to Portland from Toronto to attend the event and answer questions about the collection.  Lille Boutique and Lille Trousseau carry high-end lingerie, swimwear, antiques and accessories, with an emphasis on vintage-inspired garments, independent designers and natural fibers.

HUG AwardThe Intimate Apparel Square Club’s Holiday Party is being held on December 13, 2012.  This year, Santa will be visiting the “Rusk Kids” one-on-one in their rooms while the new RUSK facility is being built.  But members and guests are welcome to join us for dinner at Trattoria Alba on 34th Street, NYC at 6pm.  The Intimate Affair includes presentation of the prestigious Al Jaffin Award to Diane Paccione as well as presentation of the 2012 H.U.G. Award Gala proceeds to the administrators and doctors at NYU Langone Medical Center’s Rusk Rehabilitation Center and Tisch Hospital.  Members and their families: $70; Guests: $80 (Dinner and Open Bar.)

Bella Intimates in Rye, New Hampshire is hosting “Men’s Night” on Thursday, December 13th from 6-8pm at the store located at 150 Lafayette Road, Rt. 1 in Rye.  Bella Intimates Holiday Collection will be modeled throughout the evening.  Guests are welcome to enjoy cocktails and hors d’oeuvres while shopping.  Your gifts will be wrapped AND… Bella is offering Curb Side Service!  Just pull up in front and your packages will be delivered to you! www.bellaintimatesNH.com

TLA_FestiveAffairInviteOn December 18, 2012, The Lingerie Alliance presents A Festive Affair Holiday Networking Social at Legends Loft Lounge, 6 West 33rd Street between 5th Ave & 6th Ave from 6:30-8:30pm.  Two hours open bar, giveaways & gift bags, an Ugly Holiday Sweater Contest and more.  The primary sponsor of the Festive Affair is LELO, the world’s leading designer brand for intimate lifestyle products.  LELO is donating Prize Baskets for winners of the Ugly Sweater Contest with the Grand Prize Basket valued at $1000!  The legendary lingerie lady, Roslyn Harte, will be judging the Ugly Sweater Contest.  Additional sponsors include byChez Designer Lingerie Boutique.  This event costs $35/ per person and is limited to 60 people.  RSVP and purchase your tickets before they sell out: www.festiveaffair1.eventbrite.com

Got Insight?  Having an Intimate Affair?  Let us know!  Everyone can be an Intimate Insider!

As seen on LingerieBriefs.com

Intimate Insiders, Intimate Affairs and Upcoming Events

15 May

It seems like Spring is finally here.  The weather was beautiful this weekend…Making for a great Mother’s Day.  And I’m blown away by the number of Intimate Affairs happening this month!  It says a lot to me about the growth of our Industry!  Here are just a few Intimate Insights for the Week….

Last Thursday, the spectacular European Intimate Apparel brand Marlies Dekkers presented their upcoming Fall/Winter 2012 collection at a press preview held at the swanky SoHo House in NYC’s Meatpacking district.  Both the Marlies Dekkers line and her Undressed line were shown to the media, press and to various stylists.  The collections were inspired by “Cool Scandinavia” and featured exquisite details such as textured laces, flocking, leather trims and unique strap details (like only Marlies can!)  The collections evoked a sense of being in an ice castle or skiing the Swiss Alps!  Here is an image of my favorite silhouette of the season, the Padded Plunge Balcony Longline Bra from her Icicle line.

The girls from ILOVEAGOOD hosted a “Spring Fling” in collaboration with BedHead Pajamas at 252 Elizabeth Street in NYC last Thursday.  The Intimate Affair was a press preview by “invitation only” and featured fun drinks, great décor, and cute models in BedHead printed shorties.  This is BedHead’s very first New York store!  Be sure to pop into the store next time you’re in the ‘hood!

Also on Thursday, Fantasy Lingerie held an Intimate Affair featuring a runway show at the trendy Hudson Hotel in NYC.  The event drew a crowd of Intimate Insiders from the sexy side of the biz who partied it up into the wee hours of the eve.

I hosted an Intimate Affair on Saturday, May 12th at Bra Smyth on Broadway in NYC!  It was a perfect day for a “Celebration of Women” in honour of Mother’s Day.  It included An Afternoon Tea Party courtesy of Chambre de Sucre Imported Gourmet Sugars.  The Intimate Affair was sponsored by luxury French lingerie brand Simone Perele in collaboration with The Lingerie Journal.  Our featured guest was Fine Lingerie Stylist and Personal Shopper, “The Lingerie Goddess” Margaret Shrum.  One lucky lady walked away with the Grand Prize Raffle Basket which is valued over $600!  It included a Cami & Boyshort Set from luxury lifestyle brand Naked Princess, a $120 Gift Certificate from event sponsor Simone Perele, a $50 Gift Certificate courtesy of Bra Smyth, panties from Affinitas Intimates, a bottle of SOAK WASH, a signed copy of Jene Luciani’s The Bra Book and more.  Special thanks to Bra Smyth for hosting the Intimate Affair and to the Event Sponsors and Participants: Simone Perele, The Lingerie Journal, Chambre de Sucre, “The Lingerie Goddess” Margaret Shrum, Naked Princess, Affinitas Intimates, Jene Luciani and The Bra Book, Fashion Forms and SOAK WASH.

On May 16th, Hanky Panky and Sanrio are hosting a party to celebrate the launch of the Hello Kitty for Hanky Panky collection.  The “invite only” Intimate Affair will be held in midtown Manhattan and will feature special guest Hello Kitty, a flipbook photo booth, and Sephora Hello Kitty Beauty Express Services for make-up and fragrance.  The event is held in support of The Humane Society of the United States.  Join the fun by tweeting #hellokittyforhankypanky.

On Thursday, May 17th, Alison Brod PR is holding a press event with reality star and entrepreneur extraordinaire Bethenny Frankel.  The Intimate Affair will showcase her latest line of Skinnygirl Smoothers n’ Shapers which launched at select Macy’s stores nationwide this week.  Bethenny created the shapewear brand, Skinnygirl Smoothers n’ Shapers, for every woman & every body.  The shapewear brand differentiates itself from other brands by featuring “shapewear that’s meant to be seen.”  Pop into your local Macy’s store to check it out.  *Disclaimer- in case you didn’t know, I spend my days representing Skinnygirl Smoothers n’ Shapers for Bethenny.  Now get your buns to Macy’s & buy some!

CLO Intimo is hosting Spring Champagne & Strawberries, Soiree and Sample Sale this coming Thursday from 5-10pm at Archstone Murray Hill, 245 East 40th Street, Penthouse, NYC. Sip champagne, have some fun and try on the latest Spring styles at this Intimate Affair!  The Sample Sale will include designer jewelry by local artist Geri Roucaute’s line, Poupette.

I will be co-hosting a press/media event with the US distribution company, Revival Brands, on Tuesday June 5th.  The Intimate Affair will feature luxury, Italian hosiery brand Philippe Matignon.  Well-known all over Europe, Philippe Matignon’s high-end hosiery was just introduced to the States last year….  We will be previewing their Fall/Winter 2012 collection at this exclusive industry event.

Mark your calendar for Tuesday, June 19th, 2012.  The Intimate Apparel Square Club (IASC) is hosting a “H.U.G. Social Event” to raise awareness of the Club’s mission, to raise funds to support the pediatric rehabilitation center at NYU Medical Center’s RUSK Institute and to attract new members to the Club.  The event will be held at Legends Lounge on 33rd Street in NYC and will feature an open bar and light hors d’oeuvres.  Invitations will be sent out in early June.  To learn more about the Club, go to www.thehugaward.org.

Got Insight?  Having an Intimate Affair?  Let us know!  Everyone can be an Intimate Insider!

As seen on LingerieBriefs.com.

Intimate Affair: The Intimate Apparel Square Club’s Annual Holiday Party for the “Rusk Kids”

19 Dec

IASC Holiday Party- Santa with the Rusk Kids

On Wednesday, December 14, 2011, the Intimate Apparel Square Club (IASC) held their annual Holiday Party at Horizon House at NYU Langone Medical Center’s Rusk Institute of Rehabilitation Medicine.  The Holiday Party is an annual event and has become one of the highlights of the year.  Members of IASC celebrate by visiting with the children that are hospitalized at the Rusk Institute, “Santa Claus” pays a visit and distributes gifts to the children, food is provided and a DJ plays favorite tunes to the delight of the guests and the Kids at Rusk. 

Prior to the party at Horizon House, a small group of club members are invited to join “Santa Claus” upstairs to visit with those children that are unable to come down to the facilities’ gathering space.  Visiting with the Kids at Rusk is one of the most important missions of IASC.  Unlike most non-profit organizations, the members of IASC are actively involved in the lives of those they support.  This is one of the reasons I joined the organization and champion its mission.  I was truly touched by the outpouring of love and generosity I witnessed at Wednesday’s Intimate Affair.  The IASC only has a few dozen members, but each one is dedicated to the club’s work.  As club member Roslyn Harte always says, “We’re small, but mighty!”  The members of the club give tirelessly to promote the club’s work and, most importantly, they lift the spirits of the children they help by participating in the activities at Rusk Institute.  Since 1983, the IASC has donated $5 Million to Rusk. 

Moira Nelson with Bra-lebrity Jene Luciani

The Intimate Affair at Rusk Institute was followed by a dinner at Trattoria Alba on 34th Street in NYC.  Club members gathered together to celebrate the season, awards were presented, and funds raised at the H.U.G. Award Gala on November 2, 2011 were presented to Dr. Steven R. Flanagan, chair of the Rusk Institute of Rehabilitation Medicine and Marianne Hardart, head of recreational therapy at Rusk.  The program began with a welcome from club president Norma Reinhardt Mascarotti.  She turned the podium over to longtime club member, Barry Ross, who presented the Al Jaffin Award to board member Gary Hughes.  The Al Jaffin Award was created over twenty years ago to honor individuals who have made a significant contribution to the IASC.  When presenting the award, Barry Ross said of Gary Hughes, “If you can count Gary Hughes as your friend, you are very fortunate.”  Gary graciously accepted the award and thanked club president Norma Reinhardt Mascarotti, Dr. Flanagan of the Rusk Institute, IASC members and family and friends.  Gary said that next month will mark fifty years that he’s been in the lace business.  Over the years he has been honored with several awards.  But he said that none have been as rewarding as receiving the Al Jaffin Award.  Gary Hughes has been a member of the IASC for twenty-eight years.  And he has performed the role of “Santa Claus” at the Holiday Party at Rusk Institute for as far back as I can remember.  His devotion to the club is admirable.  This award is truly well-deserved. 

Barry Ross presenting the Al Jaffin Award to Gary Hughes

For the first time, the club presented a special award at the annual Holiday Dinner.  This award was presented to Wacoal America president and CEO, Richard C. Murray.  After twenty-four years at Wacoal, Mr. Murray is retiring from his post and is being appointed as vice chairman of Wacoal’s U.S. unit effective March 31, 2012.  Club member Victor Vega, also of Wacoal America, presented the award to Richard C. Murray for his support of the IASC and the H.U.G. Award over the years.  This first time special award read “Thank You for Helping Us Give.”  Victor Vega commented that although Richard is retiring as Wacoal America’s president and CEO, he is not leaving us.  He will still be with us in the industry and in the club.  Upon receiving his award, Richard C. Murray commented that he has been fortunate to have worked at Wacoal and in such a great industry that has an organization like this (IASC.)  He said that he (and Wacoal) will continue to support and participate in this great organization. 

Victor Vega presenting the first time special award to Richard C. Murray

The program ended with the presentation of funds to the Rusk Institute of Rehabilitation Medicine.  Club president Norma Reinhardt Mascarotti presented the check to Dr. Flanagan and Marianne Hardart, head of recreational therapy.  Funds will be used for programs at Rusk including pediatric research, children’s equipment, special instruments, art therapy and music therapy.  Dr. Flanagan said that he’s honored to have the IASC as part of the Rusk family.

Also, the new officers of the Intimate Apparel Square Club were appointed for the year 2012.  The new slate of officers includes Norma Reinhardt Mascarotti, Michael De Prisco, Clelia Parisi, Gary Hughes and Adam Masry.

Club President Norma Reinhardt Mascarotti and Jene Luciani

The Intimate Apparel Square Club is continually looking for new members to help “contribute to the triumph of the human spirit.”  Membership is not limited to persons working in the intimate apparel industry.  Interested individuals are welcome to contact me for more information about joining the club.

And, I’m sad to report that we recently lost our longest living club member, Joe Ferrara.  Joe joined IASC in 1955 just shortly after the club was founded and has been an active member ever since.  He will be missed by all those who knew him and the many lives he touched over the years through his contributions to the Intimate Apparel Square Club.

About The Intimate Apparel Square Club and the H.U.G. Award

The Intimate Apparel Square Club’s annual fundraiser was renamed the H.U.G. (Help Us Give) Award in 1998 and is presented to well-respected, high-profile companies, organizations and individuals at the IASC’s annual gala fundraiser in support of pediatric rehabilitation.  The IASC was founded in1955 with the mission of uniting professionals in intimate apparel and related industries as a charitable organization and to participate in activities that will reflect positively on the membership and the industry at large.  The membership includes management executives, designers and salespeople, among other professionals.  Initially focused on charities for the blind and the elderly, the IASC broadened its scope over the years and today supports a variety of charitable organizations, with pediatric rehabilitation and treatment at Rusk and other programs at NYU Langone Medical Center being the primary beneficiary of its fundraising activities.


Intimate Apparel Square Club and the H.U.G. Award


NYU Langone Medical Center’s Rusk Institute of Rehabilitation Medicine


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