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Intimate Insiders, Intimate Affairs and Upcoming Events

February is one of the busiest months of the year for the Intimate Apparel industry. This week is “Market Week” in the mass wholesale side of the business. Major retailers fly into New York from all over the country to shop for Fall ’13 and to preview product for Spring ’14.

Boutiques and brands are making every possible last ditch effort to capitalize on Valentine’s Day.

The annual FEMMY Gala was held Tuesday night at Cipriani 42^nd Street. Again this year, the “Intimate Affair” was hosted by Carson Kressley. This year’s Student Design Contest was sponsored by Penn Asia Co., Ltd., Regina Miracle International Ltd. and Stretchline Holdings Ltd. And the theme of the Student Design Contest was “Midnight Garden” – Seduction of Flowers.

We wrap up the month with Curve NY at Jacob Javits from February 24^th – 26^th. The Lingerie Collective is making its debut in NYC and the world’s first fashion week dedicated to the intimate apparel industry, LingerieFW, is launching on February 22^nd. And of course, Mercedes Benz Fashion Week is February 7^th through the 14^th.

Here are a few highlights in other lingerie news and upcoming events:

I’m excited to announce that my friend and fellow Lingerie Briefs columnist, Ali Cudby, Bra Fit Coach and bestselling author of the lingerie book Busted! The Fab Foundations® Guide to Bras That Fit, Flatter and Feel Fantastic has launched the FabFit™ Academy, a comprehensive, online certification course in bra fitting. The course begins with some complimentary videos designed expressly for the lingerie industry, and offers essential training for people working in all sectors of intimates, from retailers and manufacturers to bloggers and sales reps. “The best assurance of a profitable return in any Lingerie business is to be consistently trained in the art of bra fitting,” says industry veteran and Lingerie Briefs Publisher Ellen Lewis. The FabFit™ Academy offers complimentary online training videos in advance of course registration at FabFitAcademy.com.

On Monday evening, the NYC-based handmade lingerie company RELIQUE hosted an “Intimate Affair” to preview their Fall/Winter 2013 Collection. The brand uses graphic lingerie shapes accented with experimental fabric dyeing and trimming combinations. The focus in each collection is lingerie that is meant to be seen as a piece of fashion rather than traditional lingerie, while still keeping its sex appeal. Designers Chelsea Carson and Kait Vasquez believe that lingerie doesn’t need to be just for the bedroom or hidden under clothing; it should be an enhancement to an outfit. By taking a more modern approach in design, they want to fill the gap between basics and special occasion and give lingerie an outerwear functionality.

New York-based independent brands Lola Haze Lingerie and Victoria Bekerman Jewelry invite you to their Valentine’s Quickie Pop-Up Shop located at the RS Pop Space – 501 Lexington Avenue between 47^th & 48^th Streets, NYC. The “fling” is running February 1^st through the 14^th from 10am-8pm and includes discounts of up to 50% off on select items. In addition to every day shopping, you can join them for a special Valentine’s shopping event on February 12^th from 5-9pm. Sip wine, receive personalized shopping consultations from the designers, and sneak a preview of the Lola Haze Fall/Winter 2013 collection. For 24/7 indulgence, visit http://www.lolahaze.com and enter code LolaLove20 for 20% off sitewide.

Sweetest Sin in Red Bank, N.J. is hosting their annual Valentine’s Day Soiree this Thursday, February 7^th from 6:00-9:00pm. You can expect free gifts from brands such as Hanky Panty & Booty Parlor AND the event will feature special guests from LELO, the world’s leading designer brand for intimate lifestyle products.

The Fitting Room, a chic bra fitting boutique in Grayslake, Illinois and Eminjayin Productions are co-hosting a Valentine’s Day themed Lingerie Fashion Show Benefit Event to raise funds for The Sandy Hook School Support Fund. In addition to the Lingerie Fashion Show, the festive affair will include a burlesque show, raffle prizes, cocktails provided courtesy of The Vine, a DJ and a photo booth. The event organizers will donate 100% of the proceeds to the Newtown/Sandy Hook families and schools. The event is taking place on Saturday, February 9^th from 7-10pm at The Studio.

Chez Johnson of byChez Designer Lingerie Boutique is featuring her collections in a Trunk Show on Sunday, February 10^th from 4-9pm. The “Intimate Affair” called “Welcome to the Sweet Life” is being hosted by Posh Beauté in SoHo, NYC (and is also the location for the affair.) The event will offer sweet treats, a candied cocktail concoction, a champagne hour from 6-7pm and a lot of fun!

SAVE THE DATE – Lauren Rich, founder of RICHPR and LingerieFW, is planning a party to celebrate the close of Lingerie Fashion Week (LingerieFW) which is set to debut on February 22^nd. The “Intimate Affair” will be sponsored in part by The Lingerie Journal and The Lingerie Alliance and will be held on Saturday, February 23, 2013 following the last runway show of the day. Details to follow….

Mark your calendars for these upcoming “Intimate Affairs” which are taking place here in the USA and around the World:

Pure London in London- February 10^th – 12^th, 2013

Moda Lingerie and Swimwear in Birmingham- February 17^th – 19^th, 2013

Curve NV in Las Vegas- February 18^th – 19^th, 2013

Lingerie Fashion Week (LingerieFW) in New York- February 22^nd – 23^rd, 2013

The Lingerie Collective in New York- February 24^th – 26^th, 2013

Curve NY in New York- February 24^th – 26^th, 2013

INDX Intimate Apparel Show in the UK- March 19^th – 21^st, 2013

China Sourcing Fair in Hong Kong- April 27^th – 30^th, 2013

Got Insight? Having an Intimate Affair? Let us know! Everyone can be an Intimate Insider!

As seen on LingerieBriefs.com

Tags: Ali Cudby, Bra Fit Expert, byChez Designer Lingerie Boutique, Carson Kressley, Certification, charity, Chelsea Carson, Chez Johnson, Curve NY, CurvExpo, Design Contest, Fab Fit Academy, Fab Foundations, FabFitAcademy, Femmy Gala, Hanky Panky, Independent Designer, Intimate Affair, Kait Vasquez, Lelo, Lingerie, lingerie fashion show, Lingerie Fashion Week, LingerieFW, Lola Haze Lingerie, Market Week, Mercedes Benz Fashion Week, Online Class, Pop Up Shop, Red Bank NJ, Relique, Sweetest Sin, The Fitting Room, The Lingerie Collective, The Sandy Hook School Support Fund, trade show, Trunk Show, Underfashion Club, Valentine's Day

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Categories Bra, Bra Fitting, Charity Event, Event Report, Independent Lingerie Designer, Intimate Affair, Intimate Apparel Industry News, Intimate Insider, Intimate Insight, Lingerie Sales, Lingerie Value, Moira's Commentary, Specials and Giveaways, Trade Show, Trunk Show, Upcoming Events
Author Moira Nelson

Intimate Insiders, Intimate Affairs and Upcoming Events

17 Oct

Hey there Lingerie Lovers! I think I’ve finally recovered from my trip to Los Angeles. It was a whirlwind trip, but very productive. So it was well worth it…. And I got to hang out with boob and bra expert Elisabeth Dale! Ya can’t beat that, right? But you know me… I was back in the saddle as soon as I returned to New York. And there’s a lot going on in the intimates biz. Here are a few highlights….

The Underfashion Club has announced the 2013 FEMMY Award Honorees . Awards will be presented to Bloomingdale’s, Cosabella and Lenzing Fibers; the Innovation Award will go to Hautelook.com and Josie Natori, founder and CEO of The Natori Company will receive the Lifetime Achievement Award.

Carson Kressley

The Intimate Affair is being held on Tuesday, February 5, 2013 at Cipriani on 42^nd Street and is being hosted by funny guy Carson Kressley. The theme of the 2013 Student Design Contest is “Midnight Garden” – Seduction of Flowers. For further details, visit www.underfashionclub.org.

The breast cancer awareness organization PinkChoseMe Foundation is hosting BREAST RECONSTRUCTION AWARENESS (BRA) Day USA 2012, an awareness and fundraising celebration today, Wednesday, October 17th, 2012. The event is sponsored by the Breast and Plastic Surgeons at the Weill Cornell Breast Center in NYC. This unique awareness and fundraising Intimate Affair is also sponsored in part by The Lingerie Alliance. The event is being held at the upscale Martin Lawrence Gallery in New York’s famed downtown neighborhood, SoHo. RSVP at www.pinkchoseme.eventbrite.com.

Lavette Slater

Contributing along with the PinkChoseMe Foundation for Breast Reconstruction Awareness (BRA) Day USA 2012, Celebrity Stylist Lavette Slater will be donating her stylish services to Breast Cancer survivor, Susan Blinken. Susan will be getting a glam makeover by the hands of a beauty master and her glamorous look will be revealed at the end of the night. Breast Cancer affects the mind, body, and soul of a woman. What better way than to acknowledge the beauty of a woman after conquering this deadly disease. With style and grace, 3x Emmy Award Winning Hair and Makeup Stylist, Lavette Slater conveys a vivid quality through her skilled eye and hands when she is with each and every client. With over 15 years as a celebrity hairstylist and beauty expert; Lavette Slater is known as a trendsetter in the hair and makeup industry.

Did you know that Wolford’s Shapewear is as fabulous as their Legwear? The ladies of ILOVEAGOOD are hosting an invite-only Intimate Affair on October 25^th. Guests will be treated to Wolford’s “Shape and Control” experience. Cocktails and a private shapewear fitting…. PLUS, a Free Gift! Count me in!

The Intimate Apparel Square Club’s 57^th Annual H.U.G. Award Gala is less than a month away. This year’s Intimate Affair (called “An Enchanted Evening”) honors LuAnn Via, President and CEO of Payless ShoeSource, Inc., as well as Steven Chernoff, chairman of Rago Foundations, LLC and Janet Peters will be presented with the Lifetime Achievement Award for her dedication to the Club. The annual event raises funds to support NYU Langone Medical Center’s RUSK Institute and Tisch Hospital. Join us on Wednesday, November 7^th at 230 Fifth Penthouse to celebrate the humanitarian achievements of our honorees and to support the “RUSK Kids.” Also note, the Club is seeking contributions of merchandise and/or services to include in the SILENT AUCTION, which provides additional and much needed financial support for the Rusk/Tisch Kids. If you have (or someone you know has,) an item or two that you would like to donate for the auction, please get in touch with me ASAP.

The Lingerie Alliance is proud to be participating in another fundraiser on November 18^th at Teak Restaurant, in Red Bank, New Jersey. The Intimate Affair, GO NAKED AND CHECK YOURSELF, is an evening dedicated to bringing awareness / prevention to detectible cancers where you can go naked and check yourself – skin, breast and testicular cancers. The event is presented by Sugarush (a specialty bakery in Red Bank, NJ) and the award-winning lingerie boutique, Sweetest Sin. The mission of Go Naked and Check Yourself is to take the stigma of embarrassment out of checking yourself, because early detection can prevent long term issues. All proceeds from the event benefit charities such as The American Cancer Society.

Can you believe that the Holidays are right around the corner? Mark your calendars for these upcoming Intimate Affairs:

December 1, 2012- Bra La Mode presents “A Festive Affair” Holiday Trunk Show featuring Dirty Dolls Lingerie and Love & Dream Sleepwear and Loungewear. Details to follow.

December 4, 2012 – The Underfashion Club’s Holiday Party at The National Arts Club on Gramercy Park South.

December 13, 2012- The Intimate Apparel Square Club’s Holiday Party at the RUSK Institute followed by a Dinner at Trattoria Alba.

Got Insight? Having an Intimate Affair? Let us know! Everyone can be an Intimate Insider!

As seen on LingerieBriefs.com